We are aware of the fact that there is no need for the production of new clothes anymore.

Authentic Vintage Clothing is the most sustainable option to wear.

So let’s rewear Vintage.

We stand for sustainability, quality and transparency. We even take some extra steps to offer you a completely sustainable option. Our values manifest themselves at all levels of our company:

Information

We question and inform with the goal to raise awareness. We enlighten. We want you to get a glimpse of the bigger picture. So that you are able to make conscious decisions (from now on). Because we all want things to change for the better: Let’s Rewear Vintage again. And Again.

Vintage vs y2k

We label only authentic Vintage pieces as Vintage. There are lots of aspects to take into consideration when dating Vintage clothes. We dive deep into research to determine the decade a piece was manufactured in. Whenever possible we let you know if it’s from the 40s, 50s, 60s, 70s, 80s, or 90s. And we label only items from the early 2000s as y2k.

Source

We are a Vienna-based Vintage Online Shop. The capital of Austria is located in Central Europe, in the middle of the EU. We avoid long distance shipping. Unlike other Vintage resellers we don’t order our vintage stock from America. Instead we source locally. We carefully select and hand-pick. Therefore we are able to offer the best quality of the local Vintage market.

Premium

We introduce a curated selection of exclusive high-end Vintage Gems. All our PREMIUM pieces are of exquisite quality. Most of them are rare or even one of a kind. You can be sure that you will never be able to find these exact same pieces again. They are great investment pieces because you’ll enjoy wearing them for years to come.

Quality & Care

Workmanship of hand-crafted clothes and high quality materials make Vintage Clothing superior. Fabrics were thicker and thus more durable. If you care for your favourite Vintage pieces the right way, you will enjoy rewearing them for a long time. Vintage clothing often comes without care tags. In this case we recommend to only hand-wash at a low temperature. Use mild detergent suitable for its material. Let woolen knitwear air-dry flat. To keep them in shape, store them folded instead of on a hanger.

Condition

If you’re not new to the Vintage hunt, you already know that it’s hard to find authentic Vintage clothes in mint condition. Most of them show slight signs of wear. We inspect all of our clothes thoroughly and mention every flaw to the best of our conscience. Our business wouldn’t be sustainable if we threw away all items with small flaws. Instead you can have them at a great price point. Give them a new CHANCE – Rewear Vintage.

Packaging

All Online Shops need packaging. Aware of the consequences of plastic packaging we decided for mailers made not-to-last. They are home-compostable and come with two adhesive strips. We use the first one. In case you need to return something, the second adhesive strip makes it especially convenient for you.
Aware of the resources it takes to produce packaging for E-Commerce businesses, we even prefer to reuse carton boxes instead of new ones.

Product Details

We provide all the details of each item: exact measurements, the contemporary size equivalent, the shade of colour, the type of pattern, the type of fabric. If stated in the tags we also give you additional information such as the brand, where it was made and the material composition. We provide detailed descriptions so that you can get a better picture before ordering. The fewer returns, the better for the environment. We try hard to keep our ecological footprint as small as possible.

About Me

Welcome! I’m Kate. Nice to meet you. Have you also seen Girlboss on Netflix? I have to admit that I didn’t watch it only once. (As well as Queen’s Gambit.) Definitely pretty entertaining and on top they show and rewear a few gorgeous authentic Vintage finds. But here are

3 reasons why I wouldn’t call myself girlboss:

First of all, in the series Girlboss Sophia Amoruso is portrayed in a very narcissistic way. I just hope that she wasn’t like that in real life.

Secondly, I’m not a giiiiirrrl. Not (…) (anymore), (…) yet a woman. Here we are – at one of the y2k queens: Britney Spears. When her song hit the charts, I was a girl on her way to becoming a teenager. I’m definitely happy that I’m not a girl anymore, and even more that I’m over these times in between… I’m glad about counting a few more years of life experience.

Third, and the most personal one: I’m not that teen anymore watching and trying to assist my Granny tailoring the corset top of the perfect princess prom dress to my size. Her showing me her expertise in tailoring. The moment I tried this dream of a dress on was like magic. At the prom, some told me that I’ve never looked so ravishing in a dress before. At that time I didn’t know that it was Vintage. I hadn’t even heard of this term back then. Now I know.

I still remember the times when I was studying textile design and participated at the INDIGO – PREMIÈRE VISION PARIS. I created my own collection of textile designs, and I was proud to present it at the design fair in Paris myself. During my time off I was exploring the city and stumbled upon a Vintage store. The concept of this beautifully designed store filled with wonderful clothes from another era was new to me.

Young entrepreneur of Rêvelance in a café, smiles and thinks about what's next. She loves to rewear Vintage clothes, especially her favourite #1: a gorgeous floral Vintage dress from her granny.

Young woman wears a light academia trend inspired outfit: a beige woolen Vintage skirt and a white vintage blouse. She enjoys to rewear Vintage , her flowy skirt moves in the wind.

Two months later I heard of the Rana Plaza factory collapse. It made me sad and angry at the same time. I decided to stop shopping and thus stop supporting Fast Fashion. I already discovered a better solution in Paris: Rewear Vintage.

At university I started to learn about fashion history. I especially enjoyed doing research on Yves Saint Laurent. I still watched fashion shows from time to time but from that time on I had one déjà vu after another. I was demystified and realised that most designers and trends are inspired by former trends of some decades ago. I became passionate about Vintage Clothing.

After graduation, new in Vienna, I started to gain experience in processes of curating art. Curating includes the organisation, selection and display of pieces of art. Some thought I was very passionate about curatorial ethics – I’d say I’ve always been an idealist and wanted things to change, in order to improve.

All of these experiences led to where I am now:

A young female entrepreneur, with idealism and experience in textile design.

Processes now after I founded my business are surprisingly similar to curatorial tasks. I still curate & care, but in another field: Authentic Vintage Clothing. Because it’s the most sustainable and unique option to wear.

Just to let you know: „We“ is used in place of me when referring to my business. At this point I would like to thank my family and friends. Without your support this would never have been possible.